The Creative Lighting team has a shining new face on staff…Meet Holly!
Holly comes to Creative Lighting with two years of lighting and design experience. Her favorite part of the industry involves keeping up with the ever-changing trends in LED technology and educating customers on how to incorporate these trends within their lighting project. She loves getting to know her clients dreams for their space, and helping to turn them into reality. When asked what she enjoys most about her job Holly responded, “I love that no project is ever the same, which allows me to be creative with every client, making each project unique in it’s own.” Holly currently lives in Hudson, WI with her fiance. Her hobbies include being outdoors, baking and watching reality television…probably more than she should.
Welcome to the Creative Lighting Team, Holly!
Your chance to win $500 towards a new light fixture is ending soon…don’t miss out! Snap that picture and email it to: firstname.lastname@example.org. Include your plea as to why your fixture deserves to bear the title of “Ugliest Light Fixture”, and you could be the proud winner of a $500 Creative Lighting gift certificate! Click here for official contest rules. Submissions accepted through August 20th, 2016.
Give us your tired, your dated, your lighting longing to be replaced- and we will give one lucky winner $500…but HURRY! Contest ends August 20th.
UNITED STATES – CIRCA 1911: Inventor and physicist Thomas Alva Edison (1847 – 1931) looking at a lightbulb (Photo by Nathan Lazarnick/George Eastman House/Getty Images)
90 years in the lighting industry has allowed us to bear witness to many things. From the days where lighting was utilized for primarily practical purposes- to now, where the right lighting can serve as a visual anchor that gives weight and purpose to the entire room- we have seen it all. Since Thomas Edison’s grand production of the first electrified light bulb nearly 120 years ago, the evolution of light has been charging ahead like a freight train at speeds nearly impossible to chase. Incandescent, Fluorescent, Halogen and now the overall force to be reckoned with- LED, our lamping options have become vast and more efficient than ever. For around $10, we can now purchase an LED light bulb with a potential life expectancy of 8-10 years! I have to think that Edison himself would be proud.
The technology is not the only exciting piece of this evolution. The look and style of lighting fixtures, along with the right placement and layout, has become a pivotal portion of the interior design process today. “Good lighting” is a much sought after label when consumers are designing their homes. The precise combination of ambient lighting, task lighting, and accent lighting can make or break the overall look and feel of a space, not to mention it’s functionality. We have escaped the days of the porcelain sockets and pull-chains. Decorative lighting is now a fundamental component in any well designed space.
A couple of our veteran employees have watched the decorative lighting trends change drastically over the past two decades working in this industry. When asked what they remember most about the evolving trends, a few specific details came to mind. “In 1993 when I started almost everything was in polished brass- with very few exceptions,” says Noel Sheldon, a Creative Lighting employee for over 20 years. “The hot chandeliers were either the polished brass Williamsburg style fixtures, or the builder standard bound-and-beveled brass and glass pieces- specifically the umbrella shaped pendant.” Noel continues, “Shortly thereafter, Verdigris became the hot new finish, but it didn’t last long. Kichler Lighting introduced the forerunner of bronze with something called ‘Olde Brick‘ in about ’94 or ’95. It became the rage and it completely eclipsed polished brass in popularity. I think everyone was starving for something new. We don’t think much of it today, but boy was it a hit!” Brenda Duepner, another two decade veteran of Creative’s, has memories of another trend, “One thing that comes to mind is that you couldn’t go through the work day without hearing the term ‘Country French‘. People were fascinated with anything labeled with that style, especially a chandelier with a rooster on it!” Brenda continues, “Ornamented wrought iron chandeliers were also very popular. I remember one product line where people could choose an animal template to be incorporated into the light fixture- we saw bears, birds, and yes- roosters!”
As lighting technology keeps evolving, and the industry continues to change, one would think it would be almost impossible to keep up with all of the latest information, trends and product specifications. Ten years ago, the common homeowner had very little information on LED technology and extremely limited availability for standard residential use. Now, LED lamping options are becoming more standardized and found in almost every home improvement store across the world. The lighting landscape continues to grow, and seems to display infinite illumination possibilities.
Even with the forward moving technical advances, what was once old is new again as the original ‘filament style‘ light bulb has become a popular choice in today’s decorative fixtures. The warm, dim glow from the long filament strands evokes a nostalgic feel, and is represented prominently in today’s ‘farmhouse style’, or ‘steam-punk‘ design trends. Now- these beautiful, yet short living, lamp options are being produced in more efficient LED versions. Nostalgia and technology merged into one winning combination! One would say that you can now “have your bulb- and use it, too.”
Today’s lighting fixture designs have become more stream-lined and minimal feeling. Less ornamentation and more transitional style lines are now the desired look. And, GOLD metal finishes are making a strong come back- being one of the most on-trend metal choices of 2016.
From nostalgic bulbs-to gold finishes, the cyclical nature of this evolving industry seems to have all of us pondering…what’s next?
New markdowns have been made! Prices have been slashed!
We are clearing out the old to make room for the new. Come in and check out our amazing reduced prices on fixtures throughout the store during our Clearance Sale going on August 23-25th! Lighting bargains throughout the store! One of a kind deals at pricing you won’t believe…Hurry In! For three days IN-STORE ONLY…don’t wait!
Our FANtastic FAN SALE has been extended until JULY 30th!
Don’t get left out in the heat of summer, hurry in to cash in on big fan savings!
In honor of our 90 YEAR ANNIVERSARY, every fan purchase qualifies you to win a $90 Creative Lighting Gift Certificate. The more you buy, the more chances to WIN!
Individual discounts applied to each fan purchased. DON’T WAIT…this in-store promotion ENDS JULY 30TH!
Give us your tired, your dated, your lighting longing to be replaced- and we will give one lucky winner $500!
Creative Lighting is launching our Second Annual Ugly Light Fixture Contest. That’s right, you could WIN A $500 Creative Lighting gift certificate by simply snapping a picture of your current out-of-date item and e-mailing it to us!
1. Take a picture of the light fixture in your home you desperately need changed.
This is your chance to change that out-of-date lighting that has been lingering around your space for too long and replace it with something more current, more on trend, more YOU! Submissions accepted now through August 20th.
: No purchase necessary to enter or win. All entries must be submitted via email to email@example.com
. Entry deadline August 20th, 2016. Winner to be selected by August 31st, 2016. One entry accepted per household, per valid e-mail address.
2. Eligibility: Contest open to U.S. residents only. Must be 18 years old to enter. Employees of Creative Lighting, Inc. and their families are not eligible.
3. Winner Selection: All entries will be judged by Creative Lighting, Inc. employees. Submissions will be judged based on era of fixture, overall appearance and details about the fixture submitted with the entry. All decisions are final.
: One Grand Prize winner will receive a $500.00 gift certificate from Creative Lighting, Inc.
-good towards any future purchase(s) only. Not valid on past purchases or currently submitted orders
. Creative Lighting, Inc. is not responsible for the disposal and/or removal of existing light fixture(s), and installation of new fixture(s) purchased with winnings is the sole responsibility of winning contestant. Shipping charges for products selected by the winning contestant will be the responsibility of the winner or can be deducted from the value of the gift certificate awarded.
5. Winner Notification: Winners will be notified within 15 days of determination date. Inability to contact winner may result in disqualification and selection of alternate winner.
6. Verification of Image: Contestants may be requested to provide alternate image shots and/or angles of submission to verify authenticity of product. Any false submissions and/or use of copyrighted imagery is strictly prohibited and will result in immediate disqualification of such contestant/submission.
7. General Conditions: Participants hereby grant Creative Lighting, Inc. license to publish, store, reproduce, and otherwise use and exhibit the submission along with their names and/or likenesses in all media now known and later for purposes of trade or advertising without further compensation. Participants warrant that they have secured all necessary rights from any participants in, and contributors to, their submission in order to grant such a license. Creative Lighting, Inc. is under no obligation to use any submission or return the submissions to participants.
8. Use of Contest Information: All entries become the property of Creative Lighting, Inc. Creative Lighting, Inc. reserves the right to use any and all information related to the contest, including submissions provided by the contestants, for editorial, marketing and any other purpose, unless prohibited by law.
: By participating in this contest, you acknowledge that this contest is in no way sponsored, endorsed or administered by Facebook or Twitter, and release Facebook and Twitter from any and all liability arising from or related to this contest. The information the contestant is providing for this contest is being provided to Creative Lighting, Inc. and not to Facebook or Twitter, and will be used to notify you if you have won, and to inform you about special offers from Creative Lighting, Inc
10. Conduct: All contest participants agree to be bound by these Official Rules. Creative Lighting, Inc. in its sole discretion, reserves the right to disqualify any person it finds to be tampering with the entry process, the operation of its web site, or is otherwise in violation of these rules.
11. Limitations of Liability: Creative Lighting, Inc. is not responsible for late, lost or misdirected email or for any computer or on-line technical malfunctions that may occur. If for any reason the contest is not capable of running as planned, including infection by computer virus, bugs, tampering, unauthorized intervention or technical failures of any sort, Creative Lighting, Inc. may cancel, terminate, modify or suspend the contest. Entrants further agree to release Creative Lighting, Inc. from any liability resulting from, or related to participation from the contest.
MAY THE UGLIEST LIGHT FIXTURE WIN!
Since 1926, Creative Lighting has been a standing pillar in the lighting community. A now third generation family-owned business, the Creative Lighting story is one comprised of dedication and dreams. Beginning in the days where decorative home lighting seemed to be merely emerging, the business itself was initially geared toward selling electrical wholesale and contractor product, and was at that time known as Blaine Electric. When Barbara Blaine Minsberg and her husband Sol took over the business from Barbara’s parents, Bill and Nettie Blaine, in the fall of 1966- a new plan began to take shape. Wanting to grow with the times, the Minsberg family vision became clear- they would create a new showroom in St.Paul which would cater to the evolving decorative lighting trend, and they would offer the finest array of residential lighting fixtures available. This showroom would require a new location with a new name. In the Spring of 1971, 1728 Concordia Avenue became the home of what is now known as Creative Lighting.
The lighting scene was a much different landscape when Sol and Barbara first started out. “We had to source our product out of New York. There weren’t catalogs and websites available in those days,” Sol explained,” We had to physically go to the distributor and take a look at their floor samples to decide what we wanted to purchase for the showroom. It was much different back then- the fixtures were designed in other countries and then shipped here to sell. We had crystal chandeliers from Austria and that time, Czechoslovakia, etc. When the product arrived to the store, much of the time it was in several pieces. We had to do a lot of the major assembly in those days- sometimes right down to the sockets and wiring,” Sol continued, “Now- most everything is designed in the U.S. before it is manufactured overseas. And, fixtures come 80% pre-assembled in the box when they arrive at our store.”
With the change in times, came a change in leadership. Between the years of 1975-1980, Sol and Barbara’s three sons would start to take over the family operation. Jonathan, Michael and Jeremy Minsberg would work together to continue to grow and build the Creative Lighting brand and business to a thriving operation through the 80’s and 90’s. The three-generation title remains true today with Michael serving as the current President, and brother Jonathan as the VP and head of purchasing.
Starting with only a couple of vendors to showcase, Creative Lighting now has access to over 140 different lighting manufacturers, and proudly displays some of the best lighting product the industry has to offer. Covering a wide variety of styles and product lines, the shimmering floor displays have helped make the now iconic blue building become a stand-out visionary along the I-94 corridor. The building has changed it’s facade a couple of different times throughout it’s history. Chank Diesel, a well known local font artist, gave the building a fresh new face in 2002 with his famous “flowering lamp” images and cartoon styled characters that graced the building’s exterior for 8 years. Then, in 2010, Chank presented another design concept for the Creative Lighting structure. He put his talent to work and created the beautiful blue masterpiece that is our building exterior today, incorporating a mural with the work of another talented artist- Adam Turman. Creative’s exterior isn’t the only thing that has changed over the years-the company’s logo has gone through it’s own evolution, as well. The blue and white color scheme was original to the early days of Blaine Electric, but Creative Lighting came to the scene with a new logo and color combination. Goldenrod yellow and white became the first branding image of the store, along with the famous domed pendant image that was meant to mimic the trademark dome-shaped display window on the building’s exterior. Shortly after the summer of 1973- the old blue and white combination returned, and has remained Creative’s standing logo ever since.
As we complete our 90th year in business, we are reminded of what has brought us success and longevity in this industry. Our core business values of building trust, providing solutions, collaboration and evolvement in the lighting industry has created a loyal customer base within our community that we are honored to serve. Through our trained sales staff and customer service team, we continue to strive to provide you with a quality lighting experience each and every time you enter our store. We thank you for choosing Creative Lighting for all of your lighting needs, and are grateful for your continued business and support!
Let’s cheers to 90 years of Excellence in Illumination!
Hurry in to beat the heat with our in-store FANtastic Ceiling Fan Sale!
Individual discounts applied to each fan purchased! This is the time to change out those outdated ceiling fans for something more on trend and ENERGY EFFICIENT!
In honor of our 90 YEAR ANNIVERSARY, every fan purchase qualifies you to win a $90 Creative Lighting Gift Certificate. The more you buy, the more chances to WIN!
This in-store only promotion starts TOMORROW! Don’t wait…hurry in for best selection!
Spring is an exciting time in the design industry. It is a season filled with fresh ideas, new products, a brighter color palette and something special known as the ASID Showcase House. For the last 19 years, Mpls.St.Paul Magazine and the American Society of Interior Designers of Minnesota have combined forces to create what many call the interior design event of the year. This year’s Edina home remodel consisted of twenty-four interior designers and thirteen vendor and product sponsors, including…Creative Lighting.
“It was such a great project to be a part of, “says Susan Rusnacko of Creative Lighting, “The homeowners and the team of designers were all a delight to work with, and really had a passion for what this house would become.” The extensive home remodel consisted of an almost complete interior gut- adding a spacious living area to the back of the home to accommodate the family of five, overlooking a beautiful pool and backyard. The 1950’s rambler is nestled in one of Edina’s treasured neighborhoods, on Knoll Drive, which was part of the main attraction for Dario and Jeanne Anselmo, who have lived in Edina for more than 15 years with their family. “Jeanne had a clear vision of the project at hand. It was important for her to keep a slightly traditional feel to the home, while updating it with some more interesting details and softer finishes,” says Susan, “Her design background made the selection process so easy. She really knew exactly what she wanted.” The home’s lighting selections consisted of a healthy mixture of traditional wood and iron chandeliers, some hints of cut glass and crystal woven through flush-mounts and sconces, and even a few more modern pieces- like the Oggetti blown glass pendants above the kitchen island. “It really was sewn together beautifully. When I walked through and was able to see the project in full completion, I was blown away by the end result,” Susan continued, “It’s an absolutely stunning family home!”
For more detailed information on any of the lighting fixtures featured above, please contact Susan directly at:
The Creative Lighting team is headed to
Dallas for the
2016 Lightovation International Lighting Show!
During the week of June 20th, part of our Creative Lighting staff will be in Dallas, Texas sourcing new lighting products, studying the up-and-coming design trends, and getting first peeks at what is on the lighting industry horizon. Come along and socialize with us! Receive updates on our favorite new lighting trends, our own daily top-picks, and vendor stand-outs while we are there!
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